What alternatives to neon signs can be used in advertising?
LED signage options that are perfect for commercial use.
This is really a no-brainer. Because look around you: lightboxes are literally everywhere. Illuminated advertising is supposed to attract customers by drawing their attention and communicating a specific message about your business. Lightboxes are really good at this and they’re relatively low cost, so win-win!
Lightboxes are available as front-facing, one-sided and projecting, double-sided variants. The latter is a true signage staple: mounted at 90° to the facade, it alerts passers-by to shops or restaurants on their way. This makes them an essential tool for businesses that rely on walk-in customers, such as retail and gastronomy locales.
Benefits & use cases of lightboxes
Especially front-facing lightboxes can fulfil some of the same functions as neon signs, for example as displays above storefronts or entrances. As previously mentioned, the acquisition cost is comparatively low, but they’re also cost-effective when it comes to energy consumption.
Lightboxes are ideal for smaller and/or very detailed and intricate designs. Neon has clear size restrictions, as the manually bent glass tubes can’t be formed into tiny shapes or elements.
On lightboxes on the other hand, the design is applied either by printed foil on the acrylic diffuser (for our "classic" product variant with illuminated background surface) or cut out of the case material ("modern" lightbox with glowing logo). Both are possible in very fine details down to a few millimetres.
On the other end of the spectrum, lightbox design can be very minimal and straightforward. If you want your signage to transmit your message straight to the point, this is probably the medium for you!
Check out our gallery below for some best-practice lightbox inspiration and visit our Lightboxes page for more information on this signage power player.